Linkbaiting is something most, if not all, webmasters do-whether they realize it or not! Who doesn’t want their content linked to? Backlinks are a good thing, and getting them without any extra effort on your part should always brings a smile to your fac

Writing content that is so perfect and so complete that it entices one-way incoming links from others…well, I for one love when that happens!

Linkbaiting has gotten a bad rap of late (because of a few that will stop at nothing to try to gain back links to their site.) Just stay out of the grey areas when linkbaiting, and get your back links for all the right reasons.

I’m not here to argue the ‘ethics” of linkbaiting techniques, but to offer what I feel are the five best “white-hat” linkbaiting techniques to use in your writing.

My five all time favorite, best, tried and proven linkbaiting techniques:

Write content that is the best “out there” on your chosen topic. Make your content compelling, unique, attention grabbing, provocative, and make sure it provides real, useful, value for your visitors.

Let them hear it from you first-Be the first to break the “big” story. Stay on the cutting edge. Subscribe to magazines, trade journals, or any source of up-to-the-minute happenings in your niche. Try to be the one who gives them “the scoop”.

Provide a free tool or piece of software-This can really make the back links show up! If you are unable (like me!) to produce the tool or software, you can always buy it or pay someone to code it for you. The more useful and “used” the tool or software the more links it will generate.

Include “lists” of useful links in your content-Links to useful websites or useful resources tend to get linked to a lot. Make your list the most complete, or the most useful, make it stand out from the rest.

Give stuff away-Everybody wants free stuff (I know I do!) So give it to them, and they will share it with their friends. The more value you can give away the more links you’ll find showing up.

Use these techniques, and use them consistently as you write your content, wether it’s blog posts, articles, website content, etc. and you will find your offerings linked to more and more often. And naturally occurring backlinks are the best kind!

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